Portfolio
MetaWorld Corp.
Client
MetaWorld Corp.
Details
MetaWorld is a canadian-based web 3.0 technology company operating, developing, and commercializing metaverse technology assets, namely avatars and wearables.
MetaWorld wanted to express their bold personality and passion for the tech industry. The visual identity needed to be modern, engaging, educating and authentic to their positive spirit.
My Role
Working closely with the company's leadership team, I determined a graphic approach that represents their attitude perfectly. Using simple but striking typography coupled with a high contrast colour palette, where positive adjectives and verbs are highlighted, I created an identity that feels modern, assertive, and above all, positive.
The visual identity is a reflection of the company's commitment to innovation and its vision for the future. It is a bold and confident identity that helped the company stand out from the competition and attract new customers.
Here are some specific examples of how the new visual identity reflects the company's values:
Overall, the visual identity is a powerful tool that helped MetaWorld achieve its goals. It is a bold, confident, and positive identity that reflects the company's commitment to innovation and its vision for the future.

